H&R Block is On the Money

I wrote an entry comparing TurboTax to TaxCut and within a day there were two unique views by H&R Block. (Data from Google Analytics). Kudos to them for doing their market research. Heck, I was giving them a glowing review, so I’m sure it was a happy read for them. The same night I filled-out my TurboTax and TaxCut returns for comparison. The next day TaxCut sent me an email saying, "ready to go w/ submission." Again, they’re on the money. Attention to detail, competitive pricing, concern for personal perspectives…somebody at H&R is doing a good job of staying on top of things. If I were a betting man, I’d lay down some cash on the fact that TaxCut is going to surpass TurboTax within a couple of years. Between the rise of TaxCut against TurboTax and Mvelopes.com against Quicken, the future doesn’t look to bright for Intuit. Business agility is an ever increasing reality in web 2.0 culture. Perhaps it’s really business 2.0 in disguise.